# Jensen Huang, CEO of Nvidia, to Kick Off CES 2025: Will the RTX 5090 Make Its Debut?
The technology sphere is rife with anticipation as Nvidia’s CEO Jensen Huang prepares to deliver a keynote speech at CES 2025 on January 6, 2025, at 6:30 p.m. local time in Las Vegas. This announcement from the Consumer Technology Association (CTA) has ignited speculation that Nvidia may utilize this prominent platform to debut its upcoming flagship GPU, the **RTX 5090**. With the RTX 4090 nearing its two-year milestone, the moment seems perfect for a new contender, and chatter about a possible introduction at CES has been rampant for months.
## The RTX 4090: Two-Year Dominance
The **RTX 4090**, which debuted on October 12, 2022, has stood as Nvidia’s premier offering in the Ada Lovelace series of GPUs. Renowned for its immense power and state-of-the-art technology, the RTX 4090 has consistently led performance metrics and remains one of the priciest and most coveted graphics cards available. Nevertheless, with Nvidia’s typical two-year interval between GPU generations, there is significant anticipation in the industry for the next advancement in graphical capability.
### The RTX 5090: Current Insights
While Nvidia has remained discreet about the particulars of the **RTX 5090**, rumors and leaks have proliferated for several months. These leaks indicate that the RTX 5090 is likely to be founded on Nvidia’s forthcoming **Blackwell architecture**, expected to bring notable gains in performance compared to the Ada Lovelace architecture. Some sources have hinted at a potential launch at the end of 2024, while others speculate that CES 2025 will serve as the grand stage for its introduction.
The recent confirmation of Jensen Huang’s CES 2025 keynote has only intensified the excitement. Although the specific content of the presentation remains undisclosed, many within the tech community are optimistic that Nvidia will leverage the event to reveal the RTX 5090. Historically, Nvidia has utilized CES as a platform to unveil new products, making it an ideal venue for an announcement of this magnitude.
## Nvidia’s CES Track Record: A Varied History for GPU Releases
While the anticipation for an RTX 5090 announcement at CES 2025 is palpable, it is essential to consider that Nvidia has not consistently launched its flagship GPUs at CES. In recent years, the firm has opted to reveal mid-range and upper-mid-range products at the event. For example:
– **CES 2024** showcased the **RTX 40 Super** series, aimed at the mid to upper-range customer base.
– **CES 2023** included the launch of the **RTX 4070 Ti**, a high-end card, yet not the flagship.
– **CES 2022** presented the **RTX 3050**, a more affordable choice for desktop users.
Considering this precedent, unveiling the RTX 5090 at CES would represent a shift from Nvidia’s typical strategy. However, the mounting excitement and significance of a new flagship GPU might render CES 2025 an opportune moment for such a presentation.
## The Importance of AI in Nvidia’s Future
Though the RTX 5090 is the focal point of discussions, it is almost guaranteed that **artificial intelligence (AI)** will be a pivotal theme of Jensen Huang’s keynote. Nvidia has been a leader in AI advancements, with its GPUs utilized across a spectrum of applications, from deep learning to autonomous driving. In recent years, Nvidia’s keynotes have increasingly spotlighted AI-driven innovations, and CES 2025 is unlikely to differ in this regard.
Nvidia’s **CUDA** platform and **Tensor Cores** have played crucial roles in accelerating AI processes, and the company has consistently pushed the envelope in AI-enhanced graphics technologies, like **DLSS (Deep Learning Super Sampling)**. As AI continues to redefine technological landscapes, Nvidia is expected to emphasize its latest breakthroughs in this area during the keynote.
## Anticipated Highlights from CES 2025
While the precise details of Jensen Huang’s keynote remain confidential, several key points are likely to be on Nvidia’s agenda:
1. **RTX 5090 Debut**: The most awaited announcement is the possible introduction of the RTX 5090. Should Nvidia opt for CES 2025 for this unveiling, it would signify a pivotal advancement in the realms of gaming and professional graphics.
2. **AI Breakthroughs**: Nvidia’s dominance in AI is well-recognized, and the company is projected to highlight new AI-integrated technologies, spanning graphics and beyond. This may encompass strides in **AI-enhanced rendering**, **autonomous technologies**, and **AI-driven cloud solutions**.
3. **Additional GPU Variants**: While the RTX 5090 is the centerpiece of discussion, there is also speculation regarding potential introductions of other models within the **RTX 50 series**, such